Marketing firm MDA has outsourced its transport operations to City Link.
City Link opened a sorting office at MDA’s Blackburn headquarters earlier this year. There its staff load MDA parcels directly onto trailers, sorting them into cages according to final destination postcodes. This enables the trailers to go directly to City Link’s Coventry Hub.
Dale Stokes, managing director of MDA, said: “We ship a lot of goods that can be easily damaged, such as glassware for promotions in pubs, or posters that can be easily crushed. We like the fact that our goods go directly into the cage at our premises and are not touched until the final part of their journey. City Link is effectively our transport department.”