Kellogg’s has chosen Jigsaw to handle the delivery of its brands to customers across the UK.
Sustained business growth, recent acquisitions and the introduction of new products led the breakfast cereal and snacks company to review its supply chain operations.
The review showed that demand for smaller consignments delivered more frequently created inefficiencies with additional complexity, vehicle movements and costs. The company recognised that managing and consolidating orders to fill trailers completely would make the most efficient and cost effective use of the available transport.
Kellogg’s said Jigsaw was awarded the contract because it demonstrated a simplified and scalable supply chain solution to support the company’s evolving business requirement.
To support the service, Jigsaw has introduced high-cube trailers and specialist equipment to maximise load size, which enable greater flexibility in load composition and reduce total vehicle movements and road miles.
The deal sees careful planning ensure that small consignments and partial loads are joined together to create full loads at the Kellogg distribution centre in Manchester for delivery to retailer warehouses throughout the UK.
Jigsaw uses the network capabilities of its 11 members to provide national coverage.
“This is another example of how we can support big brands like Kellogg by reducing supply chain complexity and adding value through our know-how,” said Andy Humpherson, managing director at Jigsaw.