Tesco and Asda speak at Omni-Channel

LinkedIn +

Tesco and Asda speak at Omni-Channel

Tomorrow is the final day of the Omni-Channel Conference in Birmingham, with talks from Tesco’s Ian Towell on customer returns, and Asda’s Michael Kosciukiewicz on the challenges posed when integrating a click and collect service, there is something of a supermarket emphasis. 

Returns are a customer opportunity, and not a logistical challenge. Towell, Tesco head of general merchandise returns, will address the complexities of operating across multiple channels and whether these numerous channels present specific reverse logistics challenges. He will also consider customer experience versus cost reduction, and the potential to achieve both, and whether bringing online customers into the store is the hidden value of reverse logistics.

Reverse logistics will be further assessed by a series of tabletop discussions led by Carl Moore, operations director at Clipper Logistics, James Harper, head of returns at Shop Direct, and Guy Meisl, head of warehousing and logistics at Deckers Outdoor.

Before chairperson, Professor Michael Bourlakis presents his closing remarks, senior manager online development at Asda, Kosciukiewicz, will discuss the supermarket’s integration and growth of its click and collect service. He will address the logistical challenges posed by the integration of this new service, and how it has helped the supermarket progress and the benefits it has brought.

For more details visit the web site: www.OmniChannelConference.co.uk

Share this story: