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Automation

Amer Sports embraces 3D technology and automation to custom size packaging

Nick BradleyBy Nick Bradley3rd February 20222 Mins Read
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GXO Logistics has completed the installation of an automated packaging solution that custom fits boxes to their contents, thereby saving on materials and contributing to sustainability.

The installation at GXO’s Saint-Vulbas site in the Lyon region of France allows the company to fully automate the order preparation process, increase productivity and reduce costs while improving the end-consumer’s experience.

“This 3D packaging solution doesn’t just support Amer Sports’ e-commerce growth, it revolutionises packaging,” said Bernard Wehbe General Manager of France, GXO. “The machine demonstrates our investment in technology and automated solutions that improve productivity and reduce shipping costs for our customers while also minimising the environmental impact.”

The machine – which can process up to 700 packages an hour – scans and measures the order in 3D, cuts and folds the cardboard for an exact fit and then weighs, seals and labels the package before directing it to the appropriate carrier. The reduced box size, combined with reinforced corners, improves durability and offers a ready-to-return solution.

“Our work with GXO at the Saint-Vulbas distribution centre illustrates Amer Sports’ desire to continue to invest in improving customer satisfaction through a better packaging experience,” added François Besson, EMEA Logistics Development & Execution Manager, Amer Sports.

GXO has been using its technical expertise to develop and test new features on the machine since February 2020. After final testing and employee training, GXO is now running the machine at full speed.

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Nick Bradley

Nick was appointed Editor of Logistics Manager in April 2021, roughly 22 years after cutting his teeth in journalism working within the Handling Division of DMG World Media opposite former LM editor Malory Davies. He subsequently spent 15 years as Editor and Editor-in-Chief of numerous B2B titles covering industrial vehicle design and engineering, intelligent transportation systems and even launched technology publications focusing on ADAS, autonomous vehicles and winter resort operations. After a five-year spell running a Top 100 Amazon third-party seller company, he has found his way back to his first love, publishing, via an events company specialised in sustainability-themed conferences where he tried to rid the world of plastic pollution and electronic waste.

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