Adel UK has signed a three-year contract with London City Bond to provide warehousing and distribution for the drinks supplier.
LCB will store more than 65,000 cases of Adel’s beers, wines and spirits at its Barking warehouse.
Bottles will then be picked to order for daily, just in time nationwide deliveries to the wine merchant’s retail and wholesale customers, including all 33 Makro branches.
Robert Scott, logistics manager at Adel, said: “We were impressed by the flexibility and responsiveness of the London City Bond team in putting together a future proof logistics solution that will further enhance service to our key customers.”
Jeff Stanton, non-executive chairman of London City Bond, added: “The contract win reflects our unrivalled offering of specialist expertise and a proven track record in the wines sector. This is backed up by our advanced and bespoke IT systems, which optimise supply chain efficiencies and deliver significant benefits to our clients’ customers.
“The Adel contract will also help meet our target to double our growth over the next five years and reinforces our strategy to be a logistics partner of choice to a wider customer base.”
