DPD picks Blackbay for doorstep data capture

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DPD Ireland has chosen Blackbay to enable it to provide real-time data captured from consumers at the doorstep directly to e-retailers.

Using Blackbay’s new survey module, DPD will be the first parcel delivery provider to enable its drivers to carry out real-time customised questionnaires with consumers at the doorstep.

Brendan O’Neill, DPD Ireland’s chief executive said: “We have worked with Blackbay to develop new B2C solutions to meet a demand from our customers for services which provide business benefits at the doorstep, and the demand for more flexible delivery options from consumers.”

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