GeoPost takes stake in online delivery specialist

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GeoPost, parent of parcel carriers DPD and Interlink, has taken a stake in Worldnet Direct which has developed an international delivery service for online retail.

The Worldnet service will be available in the UK through DPD and Interlink as well as directly from Worldnet.

Stuart Hill, managing director of Worldnet said: “Worldnet Direct was brought to market in 2012 to fill a gap in the international delivery market. While we have now completed over three million deliveries with major online retailers such as ASOS we are still a very young company. Having GeoPost as an investor and benefiting from the DPD brand reputation is a significant step for us.”

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Worldnet, is an owner operated business.  It will continue to operate as a standalone business but will benefit from access to the resources and support of its global partner.

The full launch not being scheduled until early 2013, but  a number of retailers, such as ASOS, are already working with Worldnet.

Hilton Eachus, head of delivery solutions at ASOS, said: “The difference with Worldnet is that they have developed a service which fits the needs of retailers considering international expansion..the service fits the retailer rather than the other way around. Basically the service has been developed specifically for ecommerce which is key.”

Iain Johnson, chief operating officer of GeoPost International said: “There is no question that e-commerce will continue to be of increasing importance as a driver of international parcel volumes and staying innovative in the retail space is key. The strong management team and business model that Worldnet has provides a great platform from which to shape the future of international ecommerce fulfilment.”

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