Centralisation and streamlining are key

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Third-party logistics provider Exel is helping retailer Selfridges to get its new store in Birmingham running successfully by providing in-store logistics services so that the shop floor space is dedicated to sales activities only.

Exel is managing the operations from its Hams Hall national distribution centre (NDC) in the Midlands to streamline delivery processes and minimise the need for costly, local backstage and storage facilities.

Both companies have worked together for the past two years and Exel has already moved Selfridges warehousing for its Oxford Street, London, store to Hams Hall. This means Exel is able to streamline product flows from suppliers to the London shop floor which helps reduce road congestion in the capital and maximises available storage space.

Gerry Jones, business director, consumer, retail and healthcare Europe at Exel, comments: “We aim to centralise inbound and outbound logistics as much as possible to ensure efficient distribution of products to stores around the UK. Using our expertise across freight management, logistics, multi-temperature warehouse, returns management and distribution, we have re-engineered Selfridges’ supply chain. Selfridges can get on with business and focus on its UK expansion programme.”

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