Awards 2011: Top supply chain revealed

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Top supply chain revealed

BASF has taken the Overall Winner prize at the European Supply Chain Excellence Awards 2011, after securing the Automotive, Aerospace and Industrial Award earlier in the evening.

Some 70 companies made the final cut – the largest number of finalists in the history of the Awards.

Announcing the winner, Gordon Colborn, partner at PwC’s PRTM Management Consulting, said: “This organisation follows in the footsteps of our previous winners in demonstrating how the supply chain can be used to create genuine competitive advantage.

“It demonstrated excellence across all five core disciplines in a very dynamic and competitive business environment. It developed and implemented a supply chain strategy which is a major contributor to their business success and market leading position.”

And Arno Bingemann, vice president planning processes at BASF, who collected the Awards, proclaimed: “It’s a great honour.” He said: “I’m a representative of 800 people who have worked very hard for three years to change the company and globally harmonise processes. It makes us proud that the project was so successful and to be awarded for our hard work.”

The Awards, which are organised by Supply Chain Standard in partnership with PwC’s PRTM Management Consulting, were presented at a glittering dinner at the Hilton Park Lane on the 1st November.

“I’m delighted to say that the standard of finalist has been very high. In the last six years there is clear evidence that the bar is being raised every year. There is no doubt in my mind that the organisations here tonight all deserve praise for the way they are transforming their supply chains to address the challenges they face every day,” said Colborn.

Industry leader Alan Waller, who took over as international president of the Chartered Institute of Logistics and Transport earlier this year, was rewarded for his commitment to industry with the Individual Contribution Award.

“I’m overwhelmed,” he said. “This is for all the networks I work with, this is collaboration in action.”

The judging panel not only includes representatives from Supply Chain Standard and PwC’s PRTM Management Consulting, it includes a number of outside judges – eminent supply chain professionals:

* Richard Hunt, chairman of the London Ambulance Service

* Jim Cleary, former vice president of the CILT

* Mick Jackson, chief executive of Skills for Logistics

* Birgitte Olsen, head of logistics at the International Federation of Red Cross and Red Crescent Societies.

This is the sixth year that the Awards have been undertaken in partnership with PwC’s PRTM Management Consulting – one of the world’s leading consultancy firms.

Supporting this year’s Awards were our sponsors: Bis Henderson, Kuehne + Nagel, Toyota Material Handling, Michael Page Supply Chain; Tools Group; The Awareness Group; and Logistics Link Exhibitions.

How do the judges decide upon the winners?

Entrants are asked to provide the judges with a lot of information. In some cases where the judges feel they don’t have enough information – they go back and ask for more.

Those entrants that make it through to the final are invited to make a presentation to the judges and answer questions.

In this process, the judges look for five common characteristics of high performing supply chains – the five core disciplines. These are:

1. Does your supply chain help to deliver competitive advantage to your company – or is it a cost of doing business?

2. Are your processes and systems streamlined and integrated across the end-to-end supply chain – or are they complex and fragmented?

3. Is the supply chain organisation structured and staffed for success – or is it an admin function staffed with the dead weights?

4. Have you built a collaborative operating model with a clear understanding of your core competencies – or are you a jack of all trades and a master of none?

5. Have you a clear understanding of how to measure success and is the organisation incentivised to deliver it – or do you measure everything and do nothing with it?

If the entry was for a special category – for example Sourcing & Procurement, or Customer Service – there is less emphasis given to all five core disciplines and more emphasis to the relative performance and achievement of each of the finalists. In addition, the judges give special attention to the demonstration of innovation and the commitment, passion and enthusiasm of entrants.


PwC’s PRTM Management Consulting
PwC’s PRTM Management Consulting is delighted to partner Supply Chain Standard for the 2011 European Supply Chain Excellence Awards.  This year, PwC saw an opportunity to strengthen its operational transformation consulting capabilities and PRTM saw an opportunity to accelerate its operational management leadership with a likeminded firm – the result – PwC acquired PRTM and together we have created an unrivalled global capability.

In a volatile environment where operations have become critical to success, we work with clients to create competitive advantage by changing the way their business operates. Our combined forces strengthen our market-leading position in all aspects of operational management consulting, including operational and value chain strategy, execution and business model innovation.

Being part of a global network of firms means an ability to provide our clients with both local insight and global best practices.

PRTM has always been at the leading edge of Supply Chain thinking and was instrumental in developing the Supply Chain operations Reference Model (SCOR) and helped form the Supply Chain Council. Now, as part of PwC, there is a joint commitment to invest in our people to ensure they bring insight, innovation and best practice to our engagements and are affiliated to professional bodies such as CILT and APICS.

Toyota Material Handling
Innovative solutions, national coverage, local support. Toyota Material Handling is the world’s leading name in materials handling solutions. With nationwide presence and a reputation for technical and service excellence, our industry leading range of products sets ever new standards. As a direct organisation Toyota Material Handling UK is able to offer unrivalled levels of support, consisting of world-class products, fleet management, and unbeatable sales and service support. To find out more, call 0870 850 1409 or visit

Michael Page Supply Chain
Michael Page specialises in the recruitment of supply chain professionals across the country and internationally. Widely regarded as a leader in this specialist area, we pride ourselves on our local market knowledge and ability to consistently deliver solutions for temporary, permanent and interim roles.  Typical jobs we recruit for include: supply chain managers and directors, demand planners, S&OP planners, supply and production managers and customer service managers.

Kuehne + Nagel
With more than 58,000 employees at 900 locations in over 100 countries, the Kuehne + Nagel group is one of the world’s leading logistics companies. Its strong market position lies in the seafreight, airfreight, contract logistics and overland businesses, with a clear focus on providing IT-based lead logistics solutions. Further information can be found at

BiS Henderson
BiS Henderson is a leader in recruitment and interim management solutions within the supply shain and logistics sectors. We have a successful track record, spanning over 25 years, of working with our clients to solve their supply chain recruitment requirements and our key people are experienced and recognised within their respective fields. Contact us on (01604) 876345 or find us at

ToolsGroup offers supply chain planning (SCP) and inventory optimisation solutions that allow companies to master even large, heterogeneous or demanding supply chains. On the demand side, we incorporate best-of-breed demand modeling, order frequency forecasting and demand sensing technology. On the supply side, we offer multi-echelon inventory optimisation and replenishment planning.

Supply Chain Standard, December 2011


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