DHL is to sponsor Manchester United’s training kit in a four year deal, described by Manchester United chief David Gill as breaking “new ground in the English game”.
The carrier declined to comment on reports that the sponsorship contract is worth £40 million.
The move follows a deal earlier this year in which DHL became the Red Devils’ logistics partner – reputedly worth a seven figure sum – providing a range of logistics services over a three year period.
The new agreement means that the DHL logo will included on the club’s training kit worn by all first, reserve and youth team players during domestic competitions.
Gill said: “This deal breaks new ground in the English game. We are delighted that DHL has chosen to pioneer training kit sponsorship with the club.”
To mark the extended partnership, and as part of United’s celebrations of its 19th top-flight championship win last season, DHL is delivering the club’s gift to fans attending the match against Tottenham Hotspur – 73,000 commemorative scarves.
John Pearson, chief executive of DHL Express (Europe), said: “We’re delighted to be extending this strategic partnership which will see DHL getting more involved in the behind the scenes operations of Manchester United and supporting the club in its continued success.”