Yodel wins branding award

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Yodel and its brand agency, The Clearing, have won the branding design category at the Blades 2011, the marketing awards created by pitch and supported by Creative Review, designweek.co.uk, nma.co.uk and Marketing Week.

Yodel chief Jonathan Smith, said: “I’m delighted that the panel considered the Yodel identity and name something to shout about. Today’s win is testament to both the bravery in choosing a striking and challenging look, and the quality of the execution by our brand agency The Clearing.”

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