Toyota backs Fresh Connection

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Toyota Material Handling is investing in training through Scala’s Fresh Connection programme to give its staff awareness of wider supply chain strategy and help them better understand the needs of their customers, a fundamental aspect of its philosophy.

It has also pledged to be the headline sponsor for Scala’s  Fresh Connection challenge. This business competition, which was last year won by Mars, promotes learning through experience by presenting real-life business scenarios that build awareness of supply chain strategy and teamwork.

Tony Wallis, operations director at Toyota Material Handling UK, says: “Our association with Scala is another step forward in our commitment to support the logistics and supply chain industry with a recognised leader in this field.”

Each competing company puts in a team of four directors, responsible for operations, purchasing, supply chain and sales, who take strategic and tactical decisions to improve the performance and ROI of a fictional business. Companies can take part in one of the two-day competitions taking place on a range of dates across the UK, or online over 12 weeks to a fixed schedule.

John Perry, Scala managing director, said: “Toyota Material Handling will be a great addition to Scala’s Fresh Connection for 2012. It’s fantastic to see an industry service provider take interest in supply chain and logistics investment.”

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