LPR wins Fresh Connection competition

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La Palette Rouge (LPR) has won the 2012 SCALA Fresh Connection Supply Chain Competition, topping the board at the UK Grand Final, with a 34 per cent return of investment.

Other prizes on the day included Top Manufacturer, awarded to the Jordans & Ryvita team, and narrowly missed by Kraft and Kimberly-Clark who both performed strongly throughout all rounds.

Top Retailer went to Asda, who fought off tough competition from Tesco Direct and Marks & Spencer, all who were new to the Fresh Connection this year.

Best Sustainable Performance was awarded to Mars UK, the 2011 Fresh Connection winners, who came out with the lowest carbon footprint among all teams.

John Perry, SCALA managing director, said: “It’s great to see a logistics service provider take the Fresh Connection crown.”

LPR will now travel to Barcelona in September to take part in the Global Fresh Connection Final, competing against over 200 teams from major companies across the world.

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