American beauty brand chooses Menlo in Europe

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US-based cosmetics brand NYX has awarded Menlo Worldwide Logistics a contract, which will see the company operate a distribution network based at Menlo’s multi-user hub in Eersel, The Netherlands.

Having chosen the location for its high level of connectivity from an international and pan-European perspective, NYX made the deal to improve services throughout its expanding network in Western Europe.

Menlo is supplying NYX’s market outlets in the UK, Germany, Sweden, Switzerland, France, Spain, Ireland, Russia, and Dubai.

Menlo will now provide the American business with a full range of supply chain service, from transport management of inbound ocean and airfreight, to pick-and-pack order fulfilment and distribution into its retail and e-commerce outlets.

“We are obviously set for a rapidly developing supply chain mix with NYX in the future, said Menlo’s managing director, Europe, Tony Gunn.

“We hope that the service platform we establish for NYX will open doors for us in the personal care product sector of the market.”

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