Culina invests in value-added services

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Culina Logistics has set up a dedicated co-packing area at its Prime Point distribution centre in Staffordshire to meet growing demand for re-worked products from customers.

The area includes conveyors for handling product and ink jet printers for printing use by dates onto carton sleeves and packaging boxes. Employing around 20 people, Culina provides a flexible value-added service to manage incentives, such as BOGOF (buy one get one free) promotions.

Culina has already been re-palletising and bar-coding yogurts, re-packing soft cheese products into mixed twin-packs and re-labelling fresh fruit smoothies. More than 100,000 cases are handled each week.

Deliveries are made across the country to major supermarket regional distribution centres, cash and carry companies, wholesalers, convenience stores and independent retailers.

Colin Shepherd, general manager for Culina at Prime Point, says: “It is proving very successful – we have been contracted to handle work for customers right up to next Christmas.”

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