RedPrairie takes on the task for Carphone Warehouse

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The Carphone Warehouse is implementing RedPrairie’s Task Management application to gain a single, chain-wide window into all aspects of store operations, including marketing, merchandising and promotions.

RedPrairie’s Task Management is designed to help improve visibility into store level compliance, streamline communication and gain strong financial benefit through reducing unnecessary headquarter-to-store communications, increasing vendor marketing sponsorship through better in-store compliance, increasing management visibility into store level activities, and automating planning, scheduling and execution of complex projects across the chain.

“The Carphone Warehouse is focused on delivering an excellent customer experience across our brands,” says Anthony Catterson, managing director UK retail. “During a rigorous trial, RedPrairie’s solution improved our efficiencies by helping us be more streamlined and consistent with our communication between headquarters and the stores. With better prioritisation of store projects, our stores can better deliver on our value proposition to the customer.”

“The Carphone Warehouse chose the on-demand hosted option of RedPrairie’s Task Management solution. The hosted option will accelerate its implementation from months to weeks at reduced capital expense to its IT department,” says Noel Goggin, vice president and general manager, task management, for RedPrairie.

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