GEFCO launches two new “phygital” solutions to transform road freight services

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European leader in automotive logistics, GEFCO Group, has launched two new “phygital” solutions, including on-demand services for in-life car logistics and a core freight marketplace.

Chronotruck, which was recently acquired by GEFCO, is a digital road freight marketplace that simplifies deliveries for shippers and carriers, through algorithms that match demand with available supply.

Through Chronotruck, shippers can select a carrier for any of their general cargo, ranging from 50 kilos to 28 tons when required.

Chronotruck offers access to nearby carriers and a portfolio of digitalised services, including instant price quotes, geo-tracking, proof of delivery and e-invoicing. For carriers, the digital platform offers an opportunity to optimise flows and run trucks at full capacity by taking nearby loads.

Moveecar is a digital platform created by GEFCO and external IT experts to offer car logistics throughout a vehicle lifecycle for automotive and mobility players.

Emmanuel Arnaud, executive vice president, sales and marketing at GEFCO said: “Digital consumer behaviour is clearly influencing our strategy in terms of how we service the business-to-business (B2B) and business-to-business-to-consumer (B2B2C) markets.

“Chronotruck and Moveecar leverage artificial intelligence, machine learning and powerful algorithms to transform the customer experience.”

By Michelle Mooney

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