SAP launches merchandise planning application

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SAP has launched Merchandise Planning for Retail, an application to enable retailers to plan more easily for sales, margin and inventory.

The retail planning application runs on the SAP Customer Activity Repository application – a unified data, planning, predictive and analytics platform.

SAP has also updated its Assortment Planning for Retail application.

“With increasingly connected consumers and heightened retail expectations, retailers need integrated, multichannel planning processes to keep up with changes in the marketplace,” said Lori Mitchell-Keller, general manager for global consumer industries at SAP.

“The new SAP Merchandise Planning for Retail and updated SAP Assortment Planning for Retail are envisioned to allow retailers to simplify the planning process and take advantage of next-generation retail planning capabilities.”

The enhancements to SAP Assortment Planning for Retail are designed to help retailers localise product assortments, boosting user efficiency, revenues, margins and customer satisfaction.

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