New Ambassador for Komatsu

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Komatsu has reorganised its UK forklift operations with the appointment of Ambassador Lift Trucks as its UK importer.

The company plans to strengthen its electric and IC market share, increase its UK dealer coverage and introduce new innovations and products including its new AE50 and AM50 electric counter balance range into the UK.

Essex-based Ambassador Lift Trucks will be responsible for supporting existing Komatsu forklift dealers nationwide, while focusing on increasing Komatsu’s market share with the appointment of additional dealers across the UK.

Ambassador’s sales director Trevor De’Ath said: “We look forward to the new challenge ahead; we have an exciting future with Komatsu forklift.”

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