Marks & Spencer (M&S) has expanded its offering on Amazon to Netherlands customers following success in France, Germany, Spain and Italy.
M&S has seen strong demand for its fashion in the Netherlands, with sales up 46% in the last six months.
M&S first partnered with Amazon in February this year, launching across Amazon Stores in France, Germany, Spain and Italy, key markets where the M&S brand and product resonate with customers.
M&S managing director of international, Mark Lemming, said: “Our partnership with Amazon continues to grow with momentum.
“As we continue to accelerate our new channel growth, we’re delighted to respond to demand from customers in the Netherlands and expand our product offer in the market, bringing the exceptional quality and value of M&S fashion to more people.”
M&S Fashion has been available in the Netherlands since 2022, through marketplace channels including Zalando.
The M&S Brand Store will offer a carefully curated range of the best of M&S Fashion, with over 1,000 products with the ambition for M&S’s International business is to build a global omnichannel business.
To this end, M&S is able to utilise Amazon’s local fulfilment network and improve the customer shopping experience with next day delivery available to customers – and free for Amazon Prime members.
Amazon.nl country manager, Eva Faict, said: “We’re excited to bring another much-loved global brand to Amazon in the Netherlands, helping us offer customers even greater selection.
“With over 1,000 items across popular categories including womenswear, menswear, and kidswear, customers can now shop M&S fashion with the convenience and fast delivery they expect from Amazon.”
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